Business cards are more than a simple piece of paper with a name and contact information – they’re an opportunity for personalized marketing. With so many different business card printing options to choose from, it can be challenging to know which one is best. Starting with picking the paper thickness and narrowing your list down, learn about what to look for before choosing any business card printing services.
The Basics
When you are looking for business card printing options, it is essential to understand the basics of each type of printing. This will help you make the best decision for your needs.
Offset Printing: Offset printing is one of the most popular types of printing for business cards. This type of printing uses a plate to transfer the image onto the paper. The image is first transferred onto the plate, and then the paper is fed through the press. The ink is then transferred onto the paper. Offset printing offers a high-quality print and can be done on both sides of the paper.
Digital Printing: Digital printing is another popular type of business card printing. This type of card printing uses a laser to transfer the image onto the paper. The image is first transferred onto a digital file, and then the paper is fed through the printer. The advantages of digital printing include that it is very fast and offers a high-quality print.
Why Print Your Business Cards?
There are many reasons to use business card printing services, even in the digital age. Business cards are still a popularly known incredibly effective way to promote your business, and they offer a lot of flexibility in design and function. Plus, they’re relatively inexpensive to produce.
If you’re on the fence about whether or not to print your business cards, consider some of the following benefits:
Business cards are personal.
In a world where nearly everything including marketing is done online, there’s something to be said for the personal touch of a physical business card. When you hand someone your card, you’re making a connection that can be difficult to replicate with digital interaction.
Business cards are professional.
While running a small business or start-up, it’s essential to project a professional image. A well-designed business card communicates that you take your business seriously and care about the quality of your branding.
Business cards are convenient.
Unlike other marketing materials, business cards are easy to keep on hand, so you can always be prepared to promote your business.
How Much Do They Cost?
The cost of business cards can vary depending on the type of paper, the printing process, and any special features or finishes. Business cards typically range from $0.05 to $0.50 each, with higher-end cards costing up to $1 or more each.
Request quotes from a few printing companies to get an accurate estimate of what your business cards will cost. Be sure to provide them with all your project specifications, including the number of colours, the desired finish, and any other special requirements.
You can also save money by ordering your business cards in bulk. Many printing companies offer discounts for large orders, so it’s worth checking out their rates before you make a purchase.
Conclusion
Do-it-yourself business cards can be a great option if you’re on a tight budget. You can find decent quality paper and cardstock at your local office supply store, and several online templates can be used to design your card. The downside is that it can be time-consuming to design and print your cards, and the quality may not be as high as you’d like.
The cheap option is ordering business cards from one of the many online printers offering low prices. The trade-off here is that you usually must sacrifice quality and design choices to get a low price.
If you’re willing to spend a bit more money, several high-quality business card printing companies can provide you with beautiful, professional-looking cards.