Anne Cruz 
Social media is a powerful tool for businesses. It can help you attract new clients, keep in touch with existing ones and drive traffic to your site. However, like many apps, it comes with limitations. If you want to grow your business, you need to automate many of your engagements, sharing and cross-posting using companies like NetbaseQuid. They offer a powerful platform that makes posting content to social media sites quick and effortless. They help fuel marketing and consumer intelligence to drive you business into the future.
While there are hundreds of social media tools and applications to use, below are some of the top management apps to consider for your business going into 2022.
1. Buffer
One of the longest-running social media tools for management is Buffer. It supports various platforms like Facebook, LinkedIn and Instagram. When you create a schedule for yourself with Buffer, it will create four slots per day. You can modify this at any time, or set it to zero in and out. It’s easy to schedule updates with the app’s built-in dashboard.
You can schedule content from the web through browser extensions like Chrome. You can also customize the dates and locations of your updates by clicking the “Add to schedule” button. If you’re looking to get started with a full-fledged social media management solution, or if you’re just managing a few accounts, you’ll want to pay $6/month for the essentials plan. This plan gives you all the features of the free version.
2. Hootsuite
Hootsuite is a complete social media management solution that’s designed to work seamlessly with over 20 social networks. This is one of the social media tools many businesses cannot function without. With Hootsuite, you can create and schedule your updates at times that work for you. By filling in your queue, you can easily view and reorder your updates in the planner.
One of the strongest areas of Hootsuite is its analytics. The tool helps you analyze social media performance by drawing on more than 200 metrics. You can also export the reports to various formats, such as Excel, PowerPoint and PDF. With custom social streams, you can monitor the social web’s most popular terms and locations. You can also exclude specific terms or post types. This feature can be used to target specific users.
For bigger businesses, you can give different levels of access to various team members to prevent them from logging into sensitive information. With Hootsuite, you can create custom tasks that can be assigned to specific individuals.
3. SocialPilot
If you’re looking for a social media management tool that gives you the ability to delegate tasks and updates to a team member, you’ll need to pay a premium. With SocialPilot, you can give two other team members and 25 accounts access for $50/month.
The user interface of SocialPilot is dated, but it’s still functional. There are plenty of features that are included in this app, though its team options are most compelling.
Each team member can be assigned a specific role, so they can work seamlessly with each other. This allows you to work with people who are responsible for specific tasks and responsibilities.
4. MeetEdgar
MeetEdgar is another of the social media tools you should have in your marketing arsenal. With MeetEdgar, you can schedule and monitor all your social media accounts in one place. It’s compatible with various platforms such as LinkedIn, Facebook and Instagram.
Instead of creating multiple updates, MeetEdgar automatically creates four variations based on the content of the original, it saves all of the copying and pasting of it. This feature makes it super easy to recycle your updates.
You can also group your updates into various categories so that they can be easily accessed by different users. This feature makes it easier to ensure your schedule is full of content that will appeal to all users. Although it lacks the features of more sophisticated analytics tools, MeetEdgar still has plenty of features to offer.